EURONEWS TRAVEL

Euronews website theme

The project type : professional
My role : UI & UX designer
Duration : 5 months
Date : November 2020 tò March 2021

As UX / UI designer at Euronews, I designed the new look and feel of the theme travel on euronews website. Our main objectives:

- Attract a new audience and advertisers

- Create a new brand while respect euronews basis

- Be easy to animate for our editorial team

-> See on the website : euronews.com/travel

Search & analysis

I analyzed our performance with our data analyst, did a benchmark on our main competitor about UX, navigation, ideas, and consumption.

benchmark redesign home page euronews

Prototyping

Design of the wireframes and hierarchy, to try different emplacements, discuss with our teams and complied our ideas.
We did a lot of UX research and tests, to find an easy and understanable navigation. It is important for the user to quick scan the website and find his way.

wireframe travel euronews test menu navigation ux design research

Mock up

I built the mock up of each page on Sketch for mobile and desktop

mock up travel euronews home ux design research

Article page

This article template, with a full width image, is immersive for the user

benchmark redesign home page euronews

Special coverage

This website is easy to update following the actuality. We can activate highlight blocks on the homepage and a new page for special coverages.

Graphic guidelines & communication templates

charter guidelines graphic design euronews travel

screens design page euronews new before after

travel euronews voyage keyvisual image ambiance